Discount World (DW) – An
organization that caters more than 13 million + customer base of all the
leading banks, insurance industry, pharmaceuticals, financial institutes and
corporate entities of Pakistan, on Tuesday signed a memorandum of understanding
with the Telenor Microfinance Bank (Easypaisa) – the first scheduled
microfinance bank of Pakistan designed to operate as a fintech.
The collaboration between DW and Easypaisa
is one revolutionary step forward aimed at facilitating the large consumer base
of Easypaisa customers, and this strategic alliance can be termed as one major
leap forward in this direction towards strengthening the digital payment
platform of Pakistan.
The MoU was signed by Mr. Sultan
Richard, Chairman & CEO; Discount World, and Mr. Farhan Hassan, Head of
Easypaisa, in the presence of senior officials from both organizations.
Speaking at the signing ceremony,
Mr. Sultan Richard, Chairman & CEO DW, said, “We are delighted to partner
with Pakistan’s leading digital payment platform, and while DW remains at the
forefront of providing convenience to the customers of various institutes in
Pakistan, today’s strategic alliance with Easypaisa is yet another step forward
in this direction. This alliance will enable to provide added benefits to the
large customer base of Easypaisa.”
“We are confident that this
partnership will play an instrumental role to our reach and confidence in the
market,” added Sultan Richard.
The MoU signing ceremony was
followed by a networking session where the senior officials from both
organizations discussed the details of collaboration and exchanged ideas for
future projects.
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