Infinix Brand Power on the Rise: Makes Second Appearance in Kantar BrandZ Top 50

  

Infinix, a trendy tech brand crafted for young consumers, has once again been recognized in the Top 50 Kantar BrandZ Chinese Global Brand Builders 2024 ranking by Google and Kantar. This prestigious ranking, often regarded as the "Oscars" of the branding industry, highlights Infinix's continuous enhancement of brand power and global consumer recognition. Infinix climbed to the 44th spot this year, up one rank from last year.

"We are pleased to announce that for the second consecutive year, we have been recognized as one of the Top 50 Kantar BrandZ Chinese Global Brand Builders for 2024. This tribute underscores our unwavering commitment to innovation and technology, earning the trust of worldwide consumers. Our focus remains steadfast on delivering essential products, cultivating brand value, and establishing international influence through differentiation. Infinix has, over time, evolved into a trusted global brand through consistent global localization efforts. We are dedicated to furthering globalization through localization, deepening our understanding of user insights, delivering superior products, and crafting a brand experience that embodies profound value.'" - Lake Hu, Chief Marketing Officer at Infinix.

Kantar BrandZ, the global well-known consumer-focused brand asset insights provider, employs a widely acclaimed brand valuation methodology. This assessment evaluates brand attractiveness based on significance, differentiation, and prominence, ascertained through international user polling. The consistent inclusion of Infinix in this index corroborates its worldwide brand impact and robustness.

Leading with Innovation

Infinix is committed to equipping young individuals in emerging markets with state-of-the-art technology and elegant design. This year, the NOTE 40 series and the GT 20 Pro dual-core gaming flagship have attracted considerable attention. The NOTE 40 series features All-Round FastCharge 2.0, encompassing 100W Multi-Speed FastCharge, Wireless MagCharge, and the Cheetah X1 chip. On the other hand, the GT 20 Pro, powered by the MediaTek Dimensity 8200 Ultimate processor and the Pixelworks X5 Turbo dedicated display chip, offers an eSports-level gaming experience with its robust cooling system and 144Hz FHD+ AMOLED display.

MSME Day 2024: Alibaba.com Commits to Scaling AI Tools for MSMEs

                                      

Alibaba.com, a leading platform for global business-to-business (B2B) e-commerce and a unit of Alibaba International Digital Commerce Group, today honored businesses in their pursuit of success and global growth ahead of Micro-, Small and Medium-Sized Enterprise (MSME) Day on June 27. Reaffirming its dedication to supporting MSMEs, Alibaba.com said it has been rolling out artificial intelligence (AI) tools for global suppliers, which have so far attracted adoption by around 30,000 businesses on its platform.

This year’s MSME Day marks the seventh anniversary of the United Nations’ designation to recognize the vital role played by MSMEs in achieving the UN Sustainable Development Goals and the contributions of MSMEs to the global economy. On this meaningful occasion, Kuo Zhang, President of Alibaba.com, participated in a panel discussion on the topic of global trade during the World Trade Organization’s (WTO) bi-annual Global Review of Aid for Trade. Together with four MSMEs from Ethiopia, Vietnam, Italy and India, Zhang also joined a session held by the United Nations International Trade Centre (ITC) to celebrate MSME Day.

 

Emphasizing the importance of ensuring that no MSMEs in underdeveloped countries are left behind in the era of AI, Zhang mentioned that among the top 20 countries making the most frequent use of Alibaba.com’s AI tools, approximately 10 are developing countries.

“As a member of the private sector, we are honored to have worked alongside international agencies such as ITC and supported MSMEs worldwide over the past 25 years,” said Zhang. “As we promote wider adoption of our AI tools amongst MSMEs, we also hope to expand our global supplier base to cover 100,000 suppliers in the next three years. In a nutshell, we are building a global supply chain by and for MSMEs leveraging AI.”

 

MSMEs Embrace the Power of AI

A recent survey conducted by Alibaba.com of MSMEs that utilize its platform showed that they are regularly seeking out innovative solutions and offerings like AI. In fact, 25%-30% of the MSMEs surveyed use AI on a daily basis.

On Alibaba.com alone, approximately 30,000 MSMEs globally are using the platform’s AI tools. As a result of leveraging these tools, the companies surveyed saw a 37% increase in product exposure, creating greater opportunity for new business deals and growth. Additionally, those MSMEs surveyed that are already utilizing Alibaba.com’s AI tools are furthering their businesses through AI’s expertise, as they have collectively accepted 70% of the optimization suggestions from the tools.

“Using AI has helped put my Alibaba.com store on autopilot and saved us a lot of time since it’s just me and one employee managing our business,” said Sieu To, Deputy Managing Director of Hanh Sanh Co., Ltd, a Vietnam-based electric fan company. “For many business owners who are new to e-commerce, I think AI tools will draw them closer to the platform.”

MSMEs Have Growing Access to Global Suppliers

In addition to a growing suite of innovative solutions to support their businesses, MSMEs on Alibaba.com can diversify their product sources by connecting with suppliers with specific industry and product focuses. These key global digital supply chain clusters include the following:

·         In Northeast Asia, buyers can connect with natural ingredient skin care suppliers out of Korea and partner with home furniture and camera, photo and accessory manufacturers in Japan.

·         In Southeast Asia, Vietnam is the supplier hub for seasoning and condiments, as well as home and outdoor furniture. Buyers can also seek out expert suppliers in India and Pakistan for loose gemstones and horse racing gear.

·         In West Asia and Europe, carpets, men’s clothing and construction and building machinery suppliers can be found in Türkiye. Buyers are able to tap into suppliers in Germany for industrial machinery and suppliers of wine, textile machinery and women’s apparel from Italy.

“As one of the first Italian businesses on Alibaba.com’s platform, I have always had faith in our quality Italian supplements products. Alibaba.com has helped me expand my business beyond Europe into markets like China, Vietnam, Bangladesh and Ghana,” said Maria Francesca Aceti, CEO of Deltha Pharma.

Alibaba.com Expands Supplier Support in Developing Countries

As Alibaba.com seeks to expand its supplier base, it is stepping up its efforts to onboard suppliers in developing countries. Of note, Alibaba.com is setting out to help 100 MSMEs across Africa establish a presence on its platform to sell their products globally. Additionally, of the 500 events and seminars Alibaba.com is rolling out this fiscal year (April 2024 to March 2025) for global suppliers, about 300 are set to be held in developing nations.

“Starting with brick-and-mortar and transitioning to e-commerce has been a strategic journey for my business,” said Dagmawit Abebe, owner of Ethiopian coffee brand Kedemt Coffee. “Leveraging e-commerce platforms like Alibaba.com has been crucial in overcoming local market challenges and expanding our reach.”

Alibaba.com connects more global MSMEs now than ever before, serving more than 48 million buyers and more than 200,000 suppliers on its platform worldwide. Alibaba.com will continue to place MSMEs at the forefront through innovation and new solutions focused on simplifying global sourcing and selling.

ACCA highlights importance of empathy, flexibility and innovation to SMEs as UN celebrates small businesses

                                                

  Empathy, adaptability and the human touch are vital to SMEs navigating through today’s dynamic and challenging business landscape, according to a new report launched by ACCA (the Association of Chartered Certified Accountants). 

This collection of stories and a toolkit brings together real-world experiences from finance leaders, entrepreneurs, and business support organisations across the globe, showcasing the role of accountants in guiding SMEs through the challenges and opportunities of today's dynamic business landscape. 

Aleksandra Zaronina-Kirillova, ACCA's Head of SME Professional Insights, says: “In a world where SMEs are confronted with rapid change, from navigating digital transformation and sustainability, to managing talent shortages and inflation, the role of accountancy professionals as empathetic and indispensable partners has never been more vital.” 

“Accountants, with their unique blend of financial expertise, strategic vision, and human understanding, are the listeners, the problem-solvers, and the trusted advisors who stand alongside entrepreneurs, offering not just financial guidance, but also emotional support and a deep understanding of the human stories behind the businesses they serve. This collection of stories celebrates successes from around the world.” 

The report, Accountants at the heart of SME resilience and growth, includes a range of stories from around the world – in written and video formats - designed to be a useful resource for SMEs and the accountancy professionals who support them. It also includes a toolkit offering practical tools and insights on a range of topics of interest to SMEs.  

To support the launch, ACCA is hosting a webinar on June 27, providing a platform for discussion and deeper insights into the toolkit. Participants will have the opportunity to engage with experts, ask questions, and learn more about the strategic role of accountancy professionals in empowering SMEs. Register here. 

Beme Unveils Beme Hush Headphones: Elevating Your Sound Experience to New Heights

  

                                 

 Beme. is thrilled to announce the launch of the Beme Hush headphones on June 26, 2024. These headphones are designed to take your listening experience to the next level with exceptional sound quality and comfort, making them perfect for music lovers and everyday use.

The standout feature of the Beme Hush is its advanced ANC Hybrid Technology. This technology uses deep learning to block out background noise, allowing you to enjoy your music with incredible clarity and depth.

Whether you're into bass-heavy beats or soothing melodies, the Beme Hush delivers stunning sound that brings your music to life. The headphones are also designed for long listening sessions, with a comfortable fit that you can wear all day.

Style is also a priority with the Beme Hush, available in four colors: Sand, Black, Blue, and Grey. You can choose a color that suits your personal style.

Key technical specifications include:

• Bluetooth Version: Bluetooth 5.3 for seamless connectivity

• Frequency Range: 2.402-2.480GHz

• Working Range: Up to 10 meters (33 feet)

• Standby Time: Up to 100 hours

• Music Play Time: Up to 6 hours

• Talk Time: Up to 6 hours

• Charging Time: About 2 hours

"We're excited to introduce the Beme Hush headphones, designed to offer both outstanding sound quality and comfort," said Rahmeen Syed, Marketing Manager of Beme. "With our latest ANC technology and stylish design, we're confident that users will love the immersive experience these headphones provide."

The Beme Hush headphones will be available for purchase starting June 26, 2024, on the Beme.pk and Saamaan.pk website. For more information about the Beme Hush and other Beme products, visit Beme.pk.

Exploring Pakistan's Top-Tier Gaming Phones in 2024

In recent years, the demand for high-performance smartphones capable of handling intensive gaming has surged dramatically. However, Pakistan's market has always been devoid of specialized gaming phones, leaving enthusiasts to rely on high-end flagships that are not specifically designed for gaming. Fortunately, the landscape is changing with the introduction of the GT 20 Pro, Pakistan's first dedicated gaming phone. Before we delve into the unique attributes of the GT 20 Pro, let us examine the top flagship smartphones presently available in Pakistan, favoured for gaming on account of the limited choices for gaming phones within the 100,000 to 200,000 price range.

While the flagship above smartphones offer competent specifications, the Infinix GT 20 Pro distinguishes itself through its singularly focused design for mobile gaming.  This dedication manifests in the GT 20 Pro's superior processor, the fastest refresh rate display amongst the compared models, and the inclusion of a dedicated gaming chipset, cooling technology, and high-fidelity audio. These features, combined with the potential to unlock 120 FPS gameplay for PUBG Mobile, position the GT 20 Pro as the preeminent choice for Pakistani mobile gamers seeking an optimized and impactful gaming experience
In conclusion, while other phones offer strong gaming capabilities, the GT 20 Pro stands out for its dedicated gaming features and optimizations tailored to the growing Pakistani mobile gaming market. Additionally, its superior hardware makes it an excellent choice for everyday use. If you're looking for a phone that excels at everything you do, from dominating leaderboards to breezing through daily tasks, the GT 20 Pro is the perfect choice for you.

Tech Experts Show how to Elevate your Game with the Infinix GT 20 Pro

                                            

In the realm of mobile gaming, optimal performance is paramount. For professional gamers, the quality of their gaming phone plays a pivotal role in shaping their performance and overall gaming experience. A premium gaming phone is distinguished by its robust processor, generous RAM, high refresh rate displays, advanced features, and long-lasting battery life.

Infinix has introduced the GT 20 Pro, a gaming smartphone tailored to provide mobile gamers with a superior gaming experience parallel to E-sports standards. Boasting cutting-edge technology and gamer-centric attributes, the GT 20 Pro establishes itself as a dominant force in the realm of gaming-oriented mobile devices. Featuring the Dimensity 8200 Ultimate 4nm 5G Processor, a dedicated gaming display chip, and innovative functionalities, this device aspires to redefine the landscape of mobile gaming. To comprehend the full potential of this robust device, it is imperative to seek guidance from gaming experts.

Star Anonymous, a renowned figure in the mobile gaming community, guides users through optimizing graphics settings to ensure smooth and visually stunning gameplay. By adjusting the device's high refresh rate and utilizing its superior GPU, gamers can achieve the perfect balance between performance and visual quality. One of the standout features of the Infinix GT 20 Pro is its advanced graphics capabilities. Its clear and efficient bezel-less 144Hz FHD+ AMOLED Display offers stunning visuals with fluid motion and vibrant colors, perfect for immersive gaming experiences. The device supports an up to 120fps gaming experience, delivering ultra-smooth gameplay crucial for fast-paced games like PUBG Mobile.
Additionally, he also demonstrates how to activate and customize the gaming mode, which prioritizes system resources for gaming, and provide an advanced cooling system for an uninterrupted gaming experience.

MK Gaming also provides helpful insights on controller compatibility and customizing in-game controls. The Infinix GT 20 Pro supports a wide range of controllers allowing the gamer to customize it according to their choice significantly enhancing the gameplay experience. Mk Gaming also shares tips on customizing in-game controls for games like PUBG Mobile emphasizing to customize it according to suit individual play styles, making it easier to perform complex maneuvers and improve reaction times. Influencer Y offers strategic gameplay tips, helping gamers refine their tactics and excel in mobile gaming.

Live streaming is an integral part of modern gaming culture, and the Infinix GT 20 Pro is well-equipped to handle this demanding task. SP Joker, an expert in gaming content creation, teaches gamers how to set up and optimize their live streams. SP Joker's videos cover everything you need to know to broadcast your gameplay like a pro. With the Infinix GT 20 Pro's powerful processor and enhanced connectivity options, streaming is seamless and lag-free, allowing gamers to share their experiences in real time.

The aforementioned gamers have produced gaming videos aimed at enhancing the gaming experience with the Infinix GT 20 Pro. They offer comprehensive insights into every aspect of the Infinix GT 20 Pro, ensuring that gamers can fully explore the capabilities of the device. Whether the objective is to enhance graphics, optimize controls, or establish a successful streaming presence, the Infinix GT 20 Pro is suitably equipped to support and elevate gaming endeavors

With expert advice from top gamers, users can unlock the full potential of this device and take their gaming performance to new heights. 

Keytaab and Health Services Academy Host Groundbreaking Digital Healthcare Seminar

   

Keytaab, a digital learning platform dedicated to making knowledge and skills accessible to all, in collaboration with Health Services Academy (HSA), Islamabad, hosted a transformative Digital Healthcare Seminar at Serena Hotel. The event attracted a diverse audience including doctors, healthcare professionals, trainers, policy makers, government officials, technology leaders, CEOs of pharma companies, medical faculty, and high-profile figures from the healthcare sector.

The seminar featured keynote addresses by distinguished speakers, including Chief Guest Lieutenant General (R) Nigar Johar Khan HI (M), TI (M), Guest of Honor Mr Shahzad Ali Khan, Dean & Vice Chancellor of HSA, and Key Note Speaker, Mr Zamurrad khan (Hila-i-Imtiaz) Founder & CEO Pakistan Sweet Home, Guest of Honor, Mr Saeed Ahmed Sheikh Director General Pakistan Broadcasting Corporation (PBC) and Honorable Mr Nasir Mehmood Elia, Director BIC Health Services Academy.

The speakers lauded Keytaab for its timely initiative to promote online learning, especially for healthcare professionals. They praised Keytaab's vision to reshape Pakistan's healthcare landscape through technology-based online courses.

Lt. General (R) Nigar Johar emphasized that digitization, particularly in training and career advancement, can address many healthcare challenges. Prof. Shahzad Ali Khan expressed gratitude to Keytaab for providing a seamless e-learning platform and announced the launch of a one-year diploma in digital health via Keytaab, aiming to train around 100,000 graduates in various digital healthcare aspects.

“This diploma program will be a game-changer for Pakistan's healthcare sector,” said Prof. Shahzad Ali Khan. “It will not only enhance expertise in digital health but also equip graduates with the necessary technology tools and connections to make a significant impact.”

Mr. Ghazanfar Ali Khan, CEO of Keytaab, expressed his excitement about the seminar's success, which brought together industry leaders to share knowledge, ideas, and best practices. “Our goal is to accelerate the adoption of digital health solutions and improve patient outcomes through the power of knowledge and skill,” he added.

The seminar also featured panel discussions and networking opportunities, covering topics such as telemedicine, healthcare analytics, digital therapeutics, online consultancy, and patient engagement.

Novice to Professional: Tips to Improve your Mobile Gaming Abilities and Skills

   

The popularity of mobile gaming has experienced a significant surge, offering a diverse range of experiences tailored to players of varying skill levels. To maximize your enjoyment, optimizing your device's performance is critical. So, here are some tips that can help everyone have an extraordinary gaming experience.

Firstly, visual clarity is paramount for an exceptional mobile gaming experience. Optimizing your device's settings is the first step. Adjust the brightness, contrast, and color saturation to ensure a clear view, especially during action-packed moments.  For a smoother and more responsive experience, consider increasing the refresh rate, for instance, 144 Hz, which you can get in GT 20 Pro. The phone features a bezel-less 144Hz Full HD Plus (FHD+) AMOLED display for clear and vibrant visuals. This will elevate your gaming experience to another level, minimize motion blur, and provide more seamless gameplay.

Additionally, it is advisable to eliminate redundant applications, images, and videos to declutter your mobile device. By freeing up storage space, you can mitigate the risk of performance slowdowns and frustrating disruptions during your gaming sessions. The GT 20 Pro boasts substantial storage capacity, featuring 256GB of internal storage and the capability to expand up to 24GB, ensuring seamless operation of all resource-intensive games and applications.

Secondly, mastering the controls is another key factor in improving your mobile gaming skills. Many games offer customizable control schemes. Experiment with different options to find a setup that suits your playing style. Higher sensitivity settings allow for swift movements, ideal for fast-paced games. Conversely, lower sensitivity provides greater precision for aiming in games that require more strategic control. Regularly playing your favorite games is the most effective way to hone your skills. With practice, you'll develop better hand-eye coordination and reaction times. Remember to close any unnecessary background apps while gaming. This frees up valuable resources on your phone, ensuring smoother gameplay, especially on older devices. Power-saving modes should also be disabled, as they can limit performance and hinder your gaming experience.

Understanding these factors, Infinix has introduced the GT 20 Pro, a phone specifically designed for smooth, high-end gaming. Featuring a 120fps refresh rate display and an innovative in-built cooling system designed to prevent overheating during prolonged gaming sessions.

Moreover, the Infinix GT 20 Pro is a powerhouse, equipped with a Dimensity 8200 Ultimate 4nm 5G processor, the first dual-chip smartphone in its price range, and a dedicated gaming display chip. This combination delivers an unparalleled gaming experience, while its unique Cyber Mecha Design goes beyond aesthetics, solidifying its position as a top contender for high-end mobile gaming.

The GT 20 Pro also incorporates a unique Esports mode that optimizes display visuals for professional-grade gaming. With its bold, futuristic design that sets it apart from the competition, the Infinix GT 20 Pro is a revolutionary device. Whether you're a casual or a pro gamer, the GT 20 Pro elevates your mobile gaming experience to unprecedented levels.

CBD Punjab Conducts Bid Opening for Celestia IT Tower

  

Punjab Central Business District Development Authority (PCBDDA) also known as Central Business District Punjab (CBD Punjab) has successfully received and opened the financial and technical bids for the Celestia Tower which will be constructed in Pakistan’s premier and largest IT hub, CBD NSIT IT City.

The NSIT Celestia Tower project attracted bids from several prominent construction companies, including Habib Construction, Maksons, EDCO King Concrete and Hasnat Builders. These companies submitted their sealed bids comprising both financial and technical components ensuring a comprehensive evaluation process. The bid opening ceremony was conducted transparently with all participating bidders present to witness the proceedings.

Key officials from CBD Punjab attended the bid opening, including Executive Director Technical Director, Construction Director Procurement and Director Finance. Their presence underscored the project's importance and CBD Punjab's commitment to maintaining transparency and integrity throughout the bidding process.

The bid opening marks the first step in a thorough evaluation process. Each bid will undergo a detailed examination, assessing technical qualifications and financial viability meticulously. The receipt of bid securities a critical component of the bidding process, will also be verified. Following this detailed review the contract for the Celestia Tower will be formally awarded to the most qualified bidder. An official announcement regarding the contract award will be made in due course ensuring all stakeholders are informed.

Executive Director Technical CBD Punjab expressed confidence in the abilities of all participating companies. He reiterated that the contract award process will adhere strictly to all applicable rules and regulations emphasizing the commitment to transparency and fairness. We trust the capabilities of all the companies that have submitted bids. The selection process will be conducted with the utmost transparency, following all established guidelines and standards he stated.

The Celestia Tower is envisioned as a 19-story state-of-the-art building, poised to become a landmark in the region. The project is expected to be completed within 14 months and will involve an estimated investment of 7 billion PKR. Once completed, the Celestia Tower will not only enhance the architectural landscape of the area but also contribute significantly to the local economy by creating jobs and attracting business investments.

CBD Punjab's commitment to this project reflects its broader mission to drive economic growth and urban development in Punjab. The Celestia Tower is part of the NSIT City project which aims to establish a hub for technology and innovation. By fostering such developments, CBD Punjab aims to position the region as a competitive player in the global market, attracting both national and international businesses. 

Mayor Karachi, Barrister Murtaza Wahab extends all-out support to PFL’s future programmes aimed at reviving football in Pakistan.

                                               

Farhan Junejo, PFL Chairman met Barrister Murtaza Wahab to brief on PFL’s strategic way forward on providing essential facilities to serve football frenzy youth of Pakistan.

Mayor Karachi Barrister Murtaza Wahab on Thursday chaired a meeting at his office with Pakistan Football League (PFL) Chairman, Farhan Junejo, who briefed him on PFL’s future programmes which have been designed in a way to cater the requirements of the football frenzy youth of Pakistan.

From ensuring basic level playing ground facilities to ensuring easy access for the less privileged children in Pakistan, who dream to make their names on the soccer field but are forced from doing so due to financial constraints.

It is pertinent to mention that this was the second round of meeting between Mayor Karachi and the PFL team, following the previously hosted reception in honour of Former English Football Star and PFL’s Brand Ambassador Michael Owen, alongside other renowned international players, who were later invited to the Kakri Football Ground to boost the spirit of local players.

Welcoming the former football stars in Pakistan, Barrister Murtaza Wahab applauded the efforts of PFL in making the arrangements to enable the fans to interact with their stars at Kakri Ground, and termed this as one revolutionary move towards the revival of football in Pakistan.

“Football is one of the most loved sport in Pakistan, and the fan-following for football in Pakistan is tremendous, the streets of Karachi are known for the love they possess for this sport, in particular Lyari – often called Mini Brazil for the enduring love these people possess for the Brazilian national football team.”, remarked Mayor Karachi, Barrister Murtaza Wahab.

He added that the Sindh Government will be extending complete support to PFL in its aim to revive football in Pakistan, as that will also boost the sports economy of Pakistan.

Welcoming the kind gesture and support, Farhan Junejo, Chairman, Pakistan Football League said, “I am extremely grateful and honoured to have received such a welcoming gesture from Mayor Karachi for his support, who not only appreciated PFL’s vision in making football the next loved sport of the country but also discussed his ideas towards the expansion of KMC Football Stadium in Karachi, which could serve to millions of local football players in Pakistan, and can facilitate them to live their dream of representing the country on International fronts.”

“PFL, together with the support of the government will be ensuring that supreme playing facilities are provided to the emerging and richly talented players in Pakistan from all cities, and are extremely optimistic and hopeful that this talented youth of the country will represent Pakistan on the international stage”, added Junejo.

The Pakistan Football League was unveiled in a ground-breaking ceremony earlier this month with the presence of as many as 28 officials and players from 18 countries across the Globe, this included FIFA accredited officials and former players as well.  

Seamless Switch: The Infinix GT 20 Pro Transforms Your Work and Gaming Experience

                                               

The life of a modern workaholic is a constant ballet of multitasking, shifting seamlessly between various roles and responsibilities. Whether you’re juggling spreadsheets while en route to a meeting, negotiating high-stakes deals in a bustling café, or managing remote teams from a home office, the demands of professional life require agility and resilience.

This lifestyle often involves navigating different devices for various tasks, from laptops for detailed work to smartphones for quick communication. The constant need to stay connected means dealing with multiple chargers and battery packs while ensuring you have reliable access to high-speed internet. The modern workaholic is also adept at using various apps to streamline workflow, from project management tools to virtual meeting platforms, all while maintaining high productivity and efficiency. Consequently, the limitations of conventional smartphones in handling this demanding multitasking environment can lead to frequent device overheating issues. Therefore, balancing professional duties with personal time is a continuous challenge, often requiring sophisticated time management skills and the ability to switch gears immediately.

Dealing with these challenges was cumbersome in the past, but the introduction of the Infinix GT 20 Pro has significantly improved the situation, a revolutionary smartphone that addresses the myriad challenges faced by the modern workaholic. Consolidating all the functions into one sleek, powerful unit eliminates the need for multiple gadgets. With a battery that lasts all day, the constant search for chargers becomes a thing of the past, allowing uninterrupted productivity.
Its high-performance Dimensity 8200 Ultimate 4nm 5G processor effortlessly handles demanding applications, enabling seamless multitasking without any lag.

The phone’s stunning 144Hz AMOLED display and crisp dual speaker system by JBL make virtual meetings and presentations as effective as in-person sessions, enhancing clarity and engagement. By integrating advanced project management tools and communication apps like Zoom Meetings and Microsoft Office. The Infinix GT 20 Pro streamlines workflow, ensuring you remain efficient and organized. Whether you're managing emails, conducting video conferences, or working on complex projects, this smartphone is the all-in-one solution that empowers you to conquer every aspect of your professional life with ease and confidence.

When the demands of the day finally subside and it’s time to unwind, the Infinix GT 20 Pro seamlessly transitions from a productivity tool to a high-performance gaming device. Its advanced technology supports a 120-fps gaming experience, delivering smooth, responsive gameplay that rivals dedicated gaming consoles. This high refresh rate ensures that every action, from fast-paced racing games to intricate strategy challenges, is rendered with precision and clarity. With the Infinix GT 20 Pro, you can effortlessly shift from conquering your professional tasks to dominating virtual worlds, all within the same versatile device.

 

Tech Meets Trend: Infinix GT 20 Pro, the Gamer's Fashion Statement

                                        

In a world where technology influences every aspect of our lives, it's no surprise that our smartphones are becoming expressions of our style. The functionality of mobile devices has expanded beyond simple communication, evolving into valued extensions that reflect our unique personalities.

Going back to the early 2000s, that was the time of the iconic Nokia 3310, with its indestructible build, spoke volumes about the user's practicality and resilience. It was the go-to phone for those who valued reliability above all else, a phone that could endure the hustle and bustle of everyday life.

Conversely, the sleek and stylish Motorola RAZR V3 spoke to a more fashion-conscious crowd. Its ultra-thin design and satisfying snap closure made a bold statement, reflecting the user's desire to stand out. Then the rise of music-focused phones like the Sony Ericsson Walkman series catered to the music enthusiast, while the Blackberry Curve, with its sleek design and physical keyboard, radiated an air of sophistication. After that, the emergence of iPhones signaled a shift towards a more tech-savvy and brand-conscious personality. Each phone became a badge of identity, reflecting not just utility but also the owner's social standing and aspirations.                                                                                                                                                                                                          

Now, fast-forwarding to the present, many smartphones are striving to make their mark, and one of the most prominent among them is the Infinix GT 20 Pro which is the result of Pakistan's ever-changing mobile landscape, showcasing advancements in technology and style. Its design embodies a future-forward aesthetic, with clean lines and a minimalist profile that whispers of cutting-edge innovation. The phone's premium materials, including a glass panel, exude an air of sophistication, perfectly complementing the modern and fashion-conscious user. Unlike its predecessors that might have boasted loud colors or flashy features, the GT 20 Pro's understated elegance speaks volumes about the owner's discriminating taste and appreciation for quality. This phone transcends mere function; it's a statement piece, a reflection of the user's desire to be at the forefront of technology while maintaining a distinct and individual style.

The Infinix GT 20 Pro features a striking Cyber Mecha Design that embodies the Infinix GT ethos of metal, power, and speed. The Mecha Loop LED Interface offers extensive personalization with eight color combinations and four lighting effects, allowing users to customize their devices to their liking.

That is not it; other than all the personalization it offers, there is no comparison in performance with the Infinix GT 20 Pro. It offers superior gameplay, boasting up to 120 fps gaming experience. Equipped with the powerful Dimensity 8200 Ultimate 4nm 5G Processor, this device ensures smooth gaming performance, allowing enthusiasts to dive into their favorite games without facing any lag.

As the official gaming phone of the PUBG Mobile Super League, the Infinix GT 20 Pro stands out in the crowded market of gaming phones. It’s built for those who want a device that’s as stylish as it is powerful. Therefore, it is time to consider an upgrade, not only for your phone but also for your personal style.

Pak-Qatar Family Takaful Limited (PQFTL) Announces Appointment of New CEO

 

Pak-Qatar Family Takaful Limited (PQFTL), a leading provider of Shariah-compliant Family Takaful solutions, is pleased to announce the appointment of Mr Waqas Ahmad as its new Chief Executive Officer (CEO).

Mr. Waqas Ahmad boasts an impressive three-decade career in the Takaful and insurance industry, marked by significant achievements in various areas. He has demonstrated expertise in Life Insurance/Takaful underwriting and servicing, product development and innovation, re-Takaful arrangements and strategic partnerships, digital transformation and technology integration, and establishing and leading new Takaful ventures.

In terms of leadership experience, Mr. Waqas Ahmad has held various roles, including Chief Operating Officer (COO) at PQFTL, where he honed a deep understanding of the company's operations and values. He also served as Executive Director at Salaam Takaful, where he spearheaded the launch of a Family Takaful Company. Additionally, he was a founder member of the Operations Team at Al Rajhi Takaful Saudi Arabia, where he successfully established and launched Life Takaful operations.

He is a certified Director from ICAP, holds a Post-Graduate Diploma in Islamic Finance (PGD), an MBA in Marketing, and is a Fellow of the Life Management Institute (FLMI) and an Associate of Customer Services (ACS) - Insurance.

"We are confident that Waqas Ahmad's deep industry knowledge, diversified experience with tech-savvy mindset and commitment to Islamic values will be instrumental in leading Pak-Qatar Family Takaful towards continued success," said Mr. Kamran Saleem, Director.

"I am thrilled to be returning to Pak-Qatar Family Takaful and leading its exceptional team. Together, we will continue to steer PQFTL towards sustainable growth and drive innovation to deliver even greater value to all our stakeholders," said Mr. Waqas Ahmad.

Performance Showdown: Gaming Smartphones vs. Conventional Smartphones in 2024

It's 2024, and you're faced with a common dilemma: choosing between a flagship conventional phone or a dedicated gaming phone. This choice can be overwhelming, with both options offering impressive specs and features. However, understanding the trade-offs is essential. Let's examine what makes a gaming phone exceptional, and what you sacrifice by not choosing a conventional smartphone.

Gaming phones are purpose-built for gamers boasting top-tier specs, including high-functioning processors, expansive RAM, powerful batteries, high refresh rate displays, and other specialized features for immersive gaming experiences. While gaming phones encompass all the functionalities of conventional smartphones, they go a step further by incorporating features tailored to meet the needs of avid gamers. This means they cannot only easily handle everyday tasks but also provide an unparalleled gaming experience that conventional phones might lack.

Dedicated gaming phones are equipped with the latest and most powerful chipsets, ensuring smooth gameplay even for the most demanding games. They feature at least 8GB of RAM, which handles multitasking and heavy applications with ease. Extended gaming sessions demand long-lasting power. Gaming phones often feature batteries of 5,000 mAh or more, providing enough battery to keep you in the game without frequent recharges. While many flagship phones boast good battery life, they might not match the endurance of gaming phones designed for prolonged use.

Modern games are filled with vibrant colors and intricate details, requiring high-quality displays to truly do them justice. Gaming phones excel in this area, standing out for their exceptional displays and high refresh rates exceeding up to 144Hz, while normal phones have refresh rates from 60Hz to 120Hz.

One of the benefits of gaming phones is their robust hardware and software, which enhance the overall gaming experience. Conventional smartphones may not have the same level of hardware and software optimization for gaming, which can result in lower frame rates.

Additionally, unlike conventional phones, gaming phones come equipped with advanced cooling systems, customizable gaming modes, and specialized software enhancements that optimize performance and provide an immersive gaming experience. However, on the other hand, conventional smartphones offer sleek designs and better cameras.

So, if you're stuck between choosing a flagship conventional phone and a gaming phone, the Infinix GT 20 Pro offers a compelling solution. Infinix has set a new standard in gaming phones with the launch of the innovative GT 20 Pro. It combines the best of both worlds, providing superior gaming performance without compromising everyday smartphone features.

The Infinix GT 20 Pro boasts a strong hardware suite designed to deliver an exceptional user experience. The centerpiece of this device is the MediaTek Dimensity 8200 Ultimate 4nm 5G processor, which is complemented by a dedicated display chip. This combination ensures both smooth performance and superior visuals. The GT 20 Pro achieves a remarkable 120FPS refresh rate, resulting in seamless navigation and highly responsive gaming. Additionally, the phone features a stunning 144Hz FHD AMOLED display that minimizes motion blur and offers exceptional clarity, making it ideal for both everyday use and fast-paced gaming environments. To further enhance user experience, the GT 20 Pro is equipped with ample storage capacity (256GB) and generous RAM (12GB) expandable up to 24 GB. This combination empowers users to run demanding applications and store a significant amount of data without encountering performance limitations.

Moreover, the Infinix GT 20 Pro strikes a compelling balance between the high-performance capabilities of a gaming phone and the everyday functionality of a conventional smartphone, providing a balanced device for all diverse user needs.

CBD NSIT CITY SILICON BLOCK BALLOTING DRAWS MASSIVE INVESTOR INTEREST

                                            

The Central Business District Punjab (CBD) Punjab has successfully conducted the balloting for plots in the Silicon Block of CBD NSIT City. The event, held at the CBD Punjab Complex, witnessed significant attendance from prominent IT companies, software houses, and a variety of other investors, underscoring the immense interest and confidence in the project.

Before the balloting event, the CEO of CBD Punjab, Imran Amin, undertook a visit to the Silicon Block to review the ongoing development projects. This visit also included a tour of the IT Tower Celestia site, where he inspected the progress. Speaking on the occasion, Mr. Amin expressed his satisfaction with the level of investor interest and the enthusiastic response from the IT community. He said, “We will complete NSIT City in line with the visionary directives of the Chief Minister of Punjab, Ms. Maryam Nawaz Sharif. NSIT City is envisioned to be a thriving hub for the economic and IT sector growth, playing a pivotal role in transforming Punjab into a major player in the global IT landscape.

The balloting process itself was a model of efficiency and transparency, managed by specialized software developed by the Punjab Information Technology Board (PITB). This software ensured that the entire process was transparent and fair, bolstering the confidence of the participants in the integrity of the allotment process. Representatives from various IT companies who attended the event commended the software and the flawless execution of the balloting process, which they viewed as a benchmark for future such events.

Among the key officials present at the balloting were Barrister Bilal Afzal Khokhar, Executive Director Legal, Riaz Hussain, Executive Director Technical, Ali Waqar Shah, Director Business Development, Waseem Siddique, Director Marketing, Asif Babar, Director Construction and Asif Iqbal, Director Project Management. 

The Silicon Block, with its strategic location and state-of-the-art infrastructure, is poised to attract top-tier IT companies and startups, providing them with an environment conducive to innovation and growth. The project's focus on creating a high-tech business environment aligns perfectly with the broader goals of economic development and technological advancement set forth by the Punjab government.

The successful balloting for plots in the Silicon Block marks a significant milestone in the development of NSIT City. It reflects the growing confidence of investors in the region's potential and sets the stage for the emergence of a vibrant technology hub that will contribute significantly to the economic growth of Punjab.

Score Big Savings: TCL Pakistan’s Special Cricket World Cup TV Offers

TCL, Pakistan’s No.1 LED TV Brand and the official associate partner of the Pakistan Cricket Team, proudly announces a special promotion in celebration of the T20 World Cup season. For the first time, TCL Pakistan's logo is featured on the official World Cup jersey, marking a significant milestone for the brand and showcasing its strong commitment to supporting cricket in Pakistan.

To celebrate this momentous occasion and share the excitement with cricket fans nationwide, TCL Pakistan is offering exclusive discounts on two of its popular television models: the 55" P635 4K TV and the 40" S5400. These promotions are available until June 29, 2024. These limited-time offers are crafted to enhance the viewing experience of cricket enthusiasts, allowing them to enjoy World Cup matches in stunning high definition.

55" P635 4K TV: Experience the thrill of the World Cup with exceptional picture quality and vibrant colours on TCL’s P635 4K TV. It features HDR10 technology, which enhances contrast and colour accuracy for a more realistic and vibrant picture. The TV also includes Dolby Audio for immersive sound quality, complementing the high-definition visuals. Additionally, it comes with Google TV, equipped with Google Assistant, and access to a vast range of apps on the Google Play Store. Now available at a special discounted price of PKR 109,900 from 140,900, this model provides an immersive viewing experience that brings every match to life.

The 40" S5400 Google TV provides a crisp and detailed viewing experience with its Full HD resolution and HDR technology, which improves picture quality by enhancing colour and contrast levels. With access to the Google Play Store, users can download a wide range of apps and games to further enhance their entertainment options. Like the P635, the S5400 includes Dolby Audio for high-quality sound, enriching the overall viewing experience. Its compact design makes it ideal for smaller spaces while still delivering an impressive visual experience. Enjoy the World Cup action at a special reduced price of PKR 70,900.

"We are thrilled to see our logo on the official World Cup match jersey for the first time, symbolizing our strong partnership with the PCB and our dedication to cricket in Pakistan. To celebrate this historic moment, we are delighted to offer special discounts on our 55" P635 4K TV and 40" S5400 TV, allowing our customers to enjoy the World Cup season with the best viewing experience possible," said Majid Khan Niazi, Director of Marketing, TCL Middle East and Africa.

The special discounts are available for a limited time only and can be availed through TCL Pakistan’s official website and retail partners nationwide. Cricket fans and tech enthusiasts are encouraged to take advantage of these offers while stocks last.

 

Strengthening Bilateral Ties: The PM of Pakistan engages with the CEO Of Transsion Holdings to elevate technological growth

      

The Prime Minister of Pakistan Shahbaz Sharif held a pivotal meeting today with the CEO of Transsion Holdings Mr. Zhu Zhaojiang, along with local Pakistani manufacturing partners the CEO of Inovi Telecom Mr. Zeeshan Mianoor, CEO of Techno Pak Telecommunication Aamir Allahwala and the CEO of Air Link Communication Muzzaffar Hayat Paracha. This significant engagement marks the beginning of a new era for future investment in Pakistan, focusing on the massive production of smartphones, electric bikes, and advancements in the fintech sector—the discussions aimed at enhancing bilateral cooperation required to make Pakistan a global smartphone manufacturing hub.

The meeting is poised to bring substantial benefits to both Pakistan and China, promoting technological advancements, creating numerous employment opportunities, and increasing the transfer of technology from China to Pakistan. The collaboration promises to drive innovation and strengthen economic ties, fostering a mutually beneficial partnership. "This initiative not only underscores our commitment to technological progress in the smartphone area but also highlights our dedication to creating sustainable employment opportunities and fostering economic growth in Pakistan," said Mr. Zeeshan Mianoor CEO of Inovi Telecom.

Transsion Holdings, which operates several renowned brands globally, ranked fourth in global smartphone shipments in Q1 2024, according to the IDC Quarterly Mobile Phone Tracker. They captured 9.9% of the market share in Q1 2024 which is 84.9% more than the 5.7% they captured in Q1 2023. This is the largest year-over-year growth out of the top 5 smartphone companies listed. The company's strategic focus on Pakistan underscores its commitment to expanding its footprint and contributing to the technological landscape of the country.

 

Syngenta Pakistan Partners with C-Shine to Launch First-Ever Syngenta Professional Solutions Franchise in Pakistan

                                        

Syngenta Pakistan has entered into an MoU with C-Shine Pakistan, marking the launch of the first-ever Syngenta Professional Solutions (SPS) Franchise in Pakistan. This strategic collaboration is set to revolutionize the landscape of urban pest control in the country, catering to the urban consumer segment and Pest Control Operators (PCOs) by offering complete range of best-in-class products and services related to mosquitos (including dengue & malaria), rodents, cockroaches, termites etc. thereby addressing the diverse needs of the market.

Speaking on the occasion, Zeeshan Hasib Baig - General Manager Syngenta Pakistan – said: "We are thrilled to embark on this ground-breaking partnership with C-Shine, as we introduce the SPS franchise in Pakistan. This collaboration underscores our commitment to delivering unparalleled value to our customers and partners, and we are confident that this initiative will elevate the standards of pest control in the country."

Break the Bias, Own the Stage: The Infinix GT 20 Pro Empowers Women to Conquer Esports

                                                 

In the recent past, mobile gaming was designed to appeal primarily to a male audience. However, as times have changed, so have our perceptions of anyone can succeed in the landscape of gaming with prowess and finesse. Slowly but surely, women have begun to make their presence known in the gaming world, challenging the status quo, and have earned well-deserved recognition. They were not content to be mere spectators; they wanted a seat at the table, a controller in hand, ready to prove their skill and passion. Women are now leading the surge in the gaming industry, conquering all, dominating battlegrounds, and strategizing their victories alongside fellow gamers. Some of the best professional players are women and they are challenging the stereotype of what it takes to be a gaming champion.

With the rise of smartphones and tablets, gaming has become more accessible than ever before. No longer confined to bulky consoles or expensive PCs, anyone with a mobile device and an internet connection could enjoy the gaming. This newfound accessibility served as a facilitator for change, breaking down barriers and welcoming players of all backgrounds and identities.

One notable example of this evolution is the Infinix GT 20 Pro, a device that epitomizes the shift towards inclusivity and accessibility in mobile gaming. It isn't just another gaming phone, it’s a powerful tool built for anyone who wants to conquer virtual worlds, regardless of gender. Infinix GT 2O Pro is a symbol of equality, showing that anyone with the motivation and will to succeed may succeed in gaming.

By challenging expectations and breaking down barriers, women have expanded their horizons in the world of E-sports. The rise of mobile gaming has fostered a vibrant and inclusive community. Gamers from all genders and diverse backgrounds come together to share their passion, strategies, and victories. The Infinix GT 20 Pro is more than just a device; it's a gateway to this dynamic community. By choosing this gaming phone, you become part of a movement that celebrates diversity and champions the skills of every gamer.

So, it's time to forget about the stereotypes because the next generation of gaming is here, and it's for everyone. The Dimensity 8200 Ultimate 4nm 5G Processor powers the Infinix GT 20 Pro. This cutting-edge chipset ensures that your gaming experience is seamless and lag-free. A dedicated gaming display chip combined with a 120 fps PUBG gaming experience provides E-sports-level professional gaming performance for all avid gamers. The ultra-responsive performance ensures that you stay ahead of the competition. As the official phone for PUBG Mobile Super League (PMSL), Infinix GT 20 Pro offers a platform for gaming community to come together and showcase their skills in the gaming arena irrespective of their gender.

Moreover, its Cyber Mecha design combines powerful performance, stunning visuals, and futuristic design to offer an immersive gaming experience. As we continue to break down barriers and challenge stereotypes, this device stands as a beacon of progress.

So, whether you’re dominating in PUBG or exploring new realms, do it with the Infinix GT 20 Pro. This is more than just a gaming phone; it's a statement that the future of gaming is bright, inclusive, and limitless.

CBD PUNJAB LEADS PAKISTAN’S GREEN REVOLUTION ON WORLD ENVIRONMENT DAY

 

On World Environment Day, CBD Punjab reaffirms its dedication to protecting and preserving the environment through a series of impactful initiatives. As the only LEED-certified project in Pakistan, CBD Punjab is setting new benchmarks for sustainable development in the region. Among its notable environmental efforts, CBD Punjab has successfully replanted trees with a remarkable 100% growth rate, showcasing their commitment to enhancing green cover and biodiversity. Additionally, around 20,000 plants have been planted near Kalma Chowk and in CBD Punjab Lahore Prime Quaid District, significantly contributing to the city's green infrastructure.

 

CBD Punjab has also dedicated 70% of its area to green spaces, ensuring a healthier, more sustainable environment for the community. In a bid to conserve water resources, the project has constructed rainwater harvesting tanks, supporting water conservation and helping manage urban runoff and mitigate flood risks. Furthermore, CBD Punjab has planted a Miyawaki forest in the CBD Punjab Bab District and developed special green spaces in Pakistan’s first and biggest IT city, CBD NSIT City.

 

This year’s World Environment Day theme, ‘land restoration, desertification, and drought resilience,’ resonates strongly with CBD Punjab’s mission. Imran Amin, CEO of CBD Punjab, emphasized the project's commitment, stating, "At CBD Punjab, we believe that sustainable development is not just an option but a responsibility. Our initiatives reflect our commitment to environmental stewardship and our dedication to creating a greener, more sustainable future for Pakistan. As we celebrate World Environment Day, we are proud to lead by example and demonstrate that economic growth and environmental preservation can go hand in hand."

 

CBD Punjab's LEED certification underscores its adherence to global standards for sustainability and environmental performance, highlighting the project's innovative approach to integrating eco-friendly practices into urban development. As part of the World Environment Day celebrations, CBD Punjab encourages the community to join hands in their efforts to protect the environment. By working together, we can ensure a cleaner, greener, and more sustainable future for generations to come.

Cheezious Spreads Cheesy Khushiyan to Underprivileged Children on National Cheese Day

   

   

National Cheese Day got a whole lot cheesier this year thanks to Cheezious, a leading cheese brand known for its delicious products. As part of their dedicated Corporate Social Responsibility (CSR) program, Cheezious partnered with EOTO School to bring joy and fun to underprivileged children in the community.

The day was filled with engaging activities designed to spark creativity and laughter. Children participated in arts and crafts sessions, were captivated by storytelling, and enjoyed friendly competitions, all fostering a spirit of inclusivity and excitement. Cheezious celebration is incomplete without delectable food! The children were treated to scrumptious pizzas, making it a truly memorable day.

Head of Marketing at Cheezious Zohaib Hassan said “Cheezious’ commitment to giving back to the community and spreading cheesy happiness He Further said that on National Cheese Day presented the perfect opportunity to share the joy of cheese with these deserving children.”

This heartwarming initiative highlights Cheezious' dedication to social responsibility and their mission to spread cheesy Khushiyan to everyone.